Insurance-grade AI for turning messy documents into usable data

Identifi helps insurers and brokers move faster by extracting clean, structured data from unstructured insurance documents safely, accurately, and at scale.


It ingests emails, PDFs, spreadsheets, images and Word documents, and returns validated, productionready data directly into existing workflows. No document standardisation required. No system replacement.

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Messy data

Turning document chaos into decision-ready data

Across insurance, some of the most critical processes still begin with documents: submissions, underwriting packs, correspondence, endorsements, and claims attachments. This creates operational friction, slows decisions, and increases the risk of error particularly in highvolume or complex environments.

Inconsistent format and quality

Timeconsuming reviewing and processing

Manual rekeying into downstream systems

Inconsistent format and quality

Timeconsuming reviewing and processing

Manual rekeying into downstream systems

Identifi addresses this problem by transforming unstructured inputs into
structured data that systems and teams can rely on.

How It Works

What Identifi does

Identifi is an API‑first extraction engine designed specifically for insurance workflows.

Identifi is an API‑first extraction engine designed specifically for insurance workflows.

Identifi is an API‑first extraction engine designed specifically for insurance workflows.

Ingests unstructured insurance documents

Email bodies and attachments, PDFs, spreadsheets, Word documents and images — at scale.

Extracts the fields that matter

Configurable to your lines of business, products and data schemas.

Validates outputs for confidence and review

Designed for regulated environments and efficient human review, with traceability back to source documents.

Delivers structured data into workflows

Clean, usable outputs via API that feed underwriting, claims, broking and analytics processes.

Built for insurance from the ground up

Built for insurance from the ground up

Identifi is purpose‑built for insurance environments where accuracy, auditability and integration are critical.

Insurance‑specific extraction logic

Not generic document AI

Insurance‑specific extraction logic

Not generic document AI

Customise to your products

Embed your organisation's business rules

Customise to your products

Embed your organisation's business rules

Designed for production environments

Not experimental pilots

Designed for production environments

Not experimental pilots

Integrates into existing systems

Rather than replacing them

Integrates into existing systems

Rather than replacing them

Identifi typically sits upstream of pricing, underwriting, broking and claims platforms — reducing manual effort before complexity begins.

Identifi typically sits upstream of pricing, underwriting, broking and claims platforms — reducing manual effort before complexity begins.

Why Identifi

Why businesses choose Identifi

Proven impact in production

Identifi is already in live use, delivering measurable operational improvements

35

minutes per quote (including review)

minutes per quote (including review)

0

% reduction in manual data entry

% reduction in manual data entry

0

% reduction in end-to-end handling time for complex risks

% reduction in end-to-end handling time for complex risks

0

% + accuracy in production environments

% + accuracy in production environments

Insurance-specific by design
Purpose-built for insurance documents, terminology, and the information that drives underwriting and claims decisions.
High‑precision extraction
Proven 95%+ field‑level accuracy in live insurance workflows.
Configurable logic
Extraction rules aligned to business requirements, not hard‑coded assumptions.
Validated, auditable outputs
Citations, confidence measures, reasoning traces and bounding boxes support governance and review.
Enterprise‑grade deployment
Supports data residency, encryption and access control expectations.
Flexible integration
Deploy standalone or integrate into existing underwriting, claims and broking systems.
Insurance-specific by design
Purpose-built for insurance documents, terminology, and the information that drives underwriting and claims decisions.
High‑precision extraction
Proven 95%+ field‑level accuracy in live insurance workflows.
Configurable logic
Extraction rules aligned to business requirements, not hard‑coded assumptions.
Validated, auditable outputs
Citations, confidence measures, reasoning traces and bounding boxes support governance and review.
Enterprise‑grade deployment
Supports data residency, encryption and access control expectations.
Flexible integration
Deploy standalone or integrate into existing underwriting, claims and broking systems.
Insurance-specific by design
Purpose-built for insurance documents, terminology, and the information that drives underwriting and claims decisions.
High‑precision extraction
Proven 95%+ field‑level accuracy in live insurance workflows.
Configurable logic
Extraction rules aligned to business requirements, not hard‑coded assumptions.
Validated, auditable outputs
Citations, confidence measures, reasoning traces and bounding boxes support governance and review.
Enterprise‑grade deployment
Supports data residency, encryption and access control expectations.
Flexible integration
Deploy standalone or integrate into existing underwriting, claims and broking systems.

Who it's for

Who uses Identifi

Typical use cases across the business

New business and underwriting

Renewals

Operations and analytics

Claims intake and triage

New business and underwriting

Operations and analytics

Renewals

Claims intake and triage

Where Identifi fits best

Identifi delivers the most value in document‑heavy environments where:

Manual re‑keying creates bottlenecks

Accuracy, traceability and confidence are non‑negotiable

Accuracy, traceability and confidence are non‑negotiable

Legacy systems limit automation

Legacy systems limit automation

Start with a defined use case, and then scale once value is proven. Finity's experts can help you customise your Identifi deployment for your unique business needs.

Start with a defined use case, and then scale once value is proven. Finity's experts can help you customise your Identifi deployment for your unique business needs.

Start with a defined use case, and then scale once value is proven. Finity's experts can help you customise your Identifi deployment for your unique business needs.

Get started

Built by Finity

Identifi combines advanced AI with Finity’s deep insurance expertise.

Finity designs and delivers AI solutions that are safe, practical and aligned to real underwriting and claims workflows — blending technology with consulting to reduce risk and accelerate value.

Ready to explore whether Identifi fits your workflows?

Built by Finity

Identifi combines advanced AI with Finity’s deep insurance expertise.

Finity designs and delivers AI solutions that are safe, practical and aligned to real underwriting and claims workflows — blending technology with consulting to reduce risk and accelerate value.

Ready to explore whether Identifi fits your workflows?

Built by Finity

Identifi combines advanced AI with Finity’s deep insurance expertise.

Finity designs and delivers AI solutions that are safe, practical and aligned to real underwriting and claims workflows — blending technology with consulting to reduce risk and accelerate value.

Ready to explore whether Identifi fits your workflows?

Talk to our insurance experts to find out more about how Identifi can revolutionise your processes.

Talk to our insurance experts to find out more about how Identifi can revolutionise your processes.